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PRODUCT MARKETING AGENCY

Helping tech startups stand out, build sustainable demand and drive revenue

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Our GTM team specialises in emerging tech industries

We specialise in emerging tech industries

AI/ML -

AI/ML -

WHAT WE DO

Flip Funnel powers product marketing outcomes for tech companies

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Market Intelligence

Gain valuable market insights to stay ahead of the curve in your industry.

Enablement

Equip your sales team and partners with assests required to succeed

Positioning

Establish a compelling value proposition & messaging, and claim your niche

Launch

Take your product vision to market through a well-executed launch plan

OUR APPROACH

Our in-house playbooks deliver 10X outcomes across the funnel through focused targeting, all-bound engagement, and unique GTM motions

IDENTIFY

We research, define and target the

best customers who would benefit

from your product and analyse the

motivation of each buying committee

member.

EDUCATE

To support buyers in making informed

decisions, we create a content hub

and distribute topically relevant

information based on the buyer’s

lifecycle stage.

ENGAGE

We nurture buyers with the right

message at the right time to build

trust, create relationships and

demonstrate that we truly understand

their needs.

CAPTURE

We monitor buyer intent and gather

insights using first and third party

sources to tailor-fit conversations &

maximize opportunity capture across

the entire revenue cycle.

IDENTIFY
We research, define and target the
best customers who would benefit
from your product and analyse the
motivation of each buying committee
member.
EDUCATE
To support buyers in making informed
decisions, we create a content hub
and distribute topically relevant
information based on the buyer’s
lifecycle stage.
ENGAGE
We nurture buyers with the right
message at the right time to build
trust, create relationships and
demonstrate that we truly understand
their needs.
CAPTURE
We monitor buyer intent and gather
insights using first and third party
sources to tailor-fit conversations &
maximize opportunity capture across
the entire revenue cycle.

OUR EXPERIENCE

Racing through the future of tech-driven marketing, one brand at a time

Harnessing our in-house expertise;

to engage, build relationships, and successfully sell your product to leading companies like

WHY US?

Here are 4 reasons why we are in a league of our own…

Connect with us

OUR LOVE FOR TECH

We love simplifying complex tech products for your target audience, enabling them to effortlessly connect with your solution.

WE DON'T WORK IN SILOS

Our approach focuses on bringing your GTM teams together and aligning their efforts to drive collective success for your product.

WE BRING VERTCAL EXPERTISE

We love simplifying complex tech products for your target audience, enabling them to effortlessly connect with your solution.

WE FAIL BUT ALSO LEARN FAST

We follow a fail fast, learn fast approach. Experiments, data & continuous optimisation are the backbone of how we deliver value to our clients.

OUR LOVE FOR TECH

We love simplifying complex tech products for your target audience, enabling them to effortlessly connect with your solution.

WE DON'T WORK IN SILOS

Our approach focuses on bringing your GTM teams together and aligning their efforts to drive collective success for your product.

WE BRING VERTCAL EXPERTISE

We love simplifying complex tech products for your target audience, enabling them to effortlessly connect with your solution.

WE FAIL BUT ALSO LEARN FAST

We follow a fail fast, learn fast approach. Experiments, data & continuous optimisation are the backbone of how we deliver value to our clients.

TESTIMONIALS

What do people say about our team's expertise?

Divya Jain
Head SEO, Pickyourtrail
I highly recommend Pulkit for his exceptional problem-solving
skills, strategic thinking, and customer lifecycle management
expertise. He has an impressive mastery of customer lifecycle
and product management, and his data-driven strategies
increase engagement and retention.
Fernando Amaral
CMO, Rydoo
Pulkit is a curious, passionate, and driven marketer,
always looking for ways to improve and grow. He
will go above and beyond to deliver value to his
team and the customer.
Disha Hoskote
Director APAC Marketing, Kroll
With a questioning mind and a strong power to influence, Pulkit
understands and aligns himself to the bigger picture before starting on his
projects. Very outcome driven and always looking for new ways and
means to add tangible value to the marketing function.

Chris Villar
Co-Founder, Landbot
It was an absolute pleasure working with Pulkit. Since day one, he demonstrated a high proficiency in everything product-marketing.
With a deep knowledge of frameworks and methodologies to level up the way products speak to their users, he helped bridge the
communication gap with passion, experience, and resilience.
Tushar Das
Senior Director, Gain Credit
He is a subject matter expert in email marketing, CRM,
Social, and Digital, while also possessing the breadth to lead
full marketing lifecycle work.

Chris Villar

Co-Founder, Landbot

It was an absolute pleasure working with Pulkit. Since day one, he demonstrated a high proficiency in everything product-marketing.

With a deep knowledge of frameworks and methodologies to level up the way products speak to their users, he helped bridge the

communication gap with passion, experience, and resilience.

Fernando Amaral

CMO, Rydoo

Pulkit is a curious, passionate, and driven marketer,

always looking for ways to improve and grow. He

will go above and beyond to deliver value to his

team and the customer.

Disha Hoskote

Director APAC Marketing, Kroll

With a questioning mind and a strong power to influence, Pulkit

understands and aligns himself to the bigger picture before starting on his projects. Very outcome driven and always looking for new ways and means to add tangible value to the marketing function.

Tushar Das

Senior Director, Gain Credit

He is a subject matter expert in email marketing, CRM,

Social, and Digital, while also possessing the breadth to lead

full marketing lifecycle work.

Divya Jain

Head SEO, Pickyourtrail

I highly recommend Pulkit for his exceptional problem-solving

skills, strategic thinking, and customer lifecycle management

expertise. He has an impressive mastery of customer lifecycle

and product management, and his data-driven strategies

increase engagement and retention.

CASE STUDIES

Go-To-Market teams love working with us

Let's unlock your next phase of growth!

Ready to go-to-market?

Schedule a 30-min call

RESOURCES

Case Studies

A Product Marketing agency for early-stage
tech startups

RESOURCES

A Product Marketing agency for early-stage tech startups